{"product_id":"14374-powerbait-ripple-shad","title":"BERKLEY POWERBAIT RIPPLE SHAD FISHING LURE 2IN SMELT","description":"\u003cp\u003eBerkley® PowerBait® soft baits are engineered to help anglers catch more fish by combining lifelike action with the legendary PowerBait scent and flavor formula. Developed through decades of research, PowerBait encourages fish to hold on longer, giving anglers more time to detect bites, set the hook, and land fish.\u003c\/p\u003e\n\n\u003ch3\u003eFeatures \u0026amp; Benefits\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eInfused with Berkley’s exclusive PowerBait® scent and flavor formula.\u003c\/li\u003e\n  \u003cli\u003eDesigned to encourage fish to hold on longer for improved hook-setting opportunities.\u003c\/li\u003e\n  \u003cli\u003eUnique segmented body creates increased vibration and realistic swimming action.\u003c\/li\u003e\n  \u003cli\u003eExpanded surface area enhances scent and flavor dispersion in the water.\u003c\/li\u003e\n  \u003cli\u003eLoaded with PowerBait® flavor to help attract fish and trigger more bites.\u003c\/li\u003e\n  \u003cli\u003eLifelike body profile delivers realistic movement and appearance.\u003c\/li\u003e\n  \u003cli\u003eHD Tru Colors provide enhanced visual appeal and natural presentation.\u003c\/li\u003e\n  \u003cli\u003eDetailed finish with realistic coloration and 3D red eyes.\u003c\/li\u003e\n  \u003cli\u003eVersatile design works with a variety of popular rigging methods.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eRecommended Rigging Options\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eJig Head\u003c\/li\u003e\n  \u003cli\u003eWeighted Swimbait Hook\u003c\/li\u003e\n  \u003cli\u003eDrop Shot Rig\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eKey Advantages\u003c\/h3\u003e\n\n\u003cul\u003e\n  \u003cli\u003eExclusive PowerBait® scent and flavor technology\u003c\/li\u003e\n  \u003cli\u003eEnhanced vibration and swimming action\u003c\/li\u003e\n  \u003cli\u003eHighly realistic appearance\u003c\/li\u003e\n  \u003cli\u003eMultiple rigging applications\u003c\/li\u003e\n  \u003cli\u003eIdeal for targeting a variety of freshwater gamefish\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"BERKLEY","offers":[{"title":"Default Title","offer_id":51502416953660,"sku":"14374","price":6.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0914\/3379\/5900\/files\/POWERBAITRIPPLESHAD-SMELT_4734b84d-23a6-4577-87a6-3a87040caab1.png?v=1760402391","url":"https:\/\/joessportinggoods.com\/products\/14374-powerbait-ripple-shad","provider":"Joe's Sporting Goods","version":"1.0","type":"link"}